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We should do tree testing early in the design process.<= /p>
In the initial research phase, an open card sort and a baseline = tree test of the existing site will give us ideas for what needs c= hanging in our site tree.
In the design phase, we should "go wide" by creating se= veral alternative site trees incorporating the ideas from our research.
Online testing tools are cheap and fast, allowing us to "g= o deep" (run several quick rounds of tests), winnowing and refinin= g our ideas down to a single high-performing structure.
For evaluating site structures early in the design process,
Next: Chapter 4 - Planning a tree test