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Part of setting up a test is decided deciding when to shut it down – that is, when do you we consider your our test done?
The 2 biggest drivers are usually numbers and time:
- You We may decide that you we need 100 participants, so you we run the test until you we get that number. Note that this might take 3 days or 3 weeks. Some tools let you us automatically close the study when you we hit a specified total.
- You We may only have a limited time to get your our results – say, a week. Some tools let you us set a date when the study will automatically close, and you we have to be satisfied by whatever numbers you we get.
In our studies, we prefer to close the test manually. While we always have a good idea of the numbers we want, and the time we can spend on this round of testing, we also like to have some wiggle room. Perhaps we got more responses than we expected, so we can close the test early and get started on the analysis. Or (more often) we get fewer responses than we hoped, so we might want to run the study for an extra week. Manual control lets us decide based on how the test is going.
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