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Tip

To get the big picture, we should do a pass to create findings before we move on to solutions.

Tip

 Findings should be specific, and emerge from the data, not our personal opinions.

Tip

For single-tree tests, marking up the hardcopy may be the easiest way to record our findings.

For multi-tree tests, creating a tree/task matrix of findings will help us see patterns more easily.

Tip

 Some Some findings may contradict each other. Because of this, it’s best to mark our solutions as tentative until we’ve gone at least once through all the findings.

Tip

 In In most cases, the quickest and easiest way to report our findings is a brief email summary, which is more likely to be read (or at least skimmed) than a long-form report attachment.

Tip

If you do need Need to produce more formal deliverables, you can download ? Download and customize our PowerPoint or Word templates.

Tip

If you we receive feedback from participants that is outside the scope of your study, be sure to we should clean it up and pass it along to other parts of your the organization.

 

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Next:  Chapter 14 - Revising and retesting

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