Versions Compared

Key

  • This line was added.
  • This line was removed.
  • Formatting was changed.
Tip

A bit of planning up front will save you us time, effort, and frustration later.

Tip

You We can use tree testing to get a baseline score for an existing website, test revisions to an existing structure, or make new structures compete against each other and the original site.

Tip

You We should plan to test your our entire structure unless it’s large (> 500 items), in which case you we can test a pruned version of it.

Tip

Early on, you’ll we’ll need to determine which audiences to target, how you we will reach them, and what incentive (if any) you’ll we’ll offer them.

Tip

You We should start testing as soon as you we have a structure written down.

Tip

Will you we only test online, or will you we need to supplement your our results with some in-person sessions?

Tip

To run a good study, there are several roles to fill. Will you we do them all yourselfourselves, or do you we need to involve other people?

Tip

If something goes wrong during testing, you we need to plan how you we will handle it.

Tip

Documenting your our plan makes everything easier, especially if you we have a template to start from.

...