“I've never been lost, but I was mighty turned around for three days once.” ― Daniel Boone
Few things are as frustrating as not being able to find something, especially when you we know it’s there.
As a website creatorcreators, you we put a lot of effort into your our content, but it all comes to naught if your our users can’t locate what they’re looking for.
Everyone has visited sites that were poorly organized, and that wasted their time as a result. Suppose we need some help from this bus website - should we visit the Questions section or the FAQ? And just what does that mysterious Information tab offer?
When other sites are just a click away, we need to make sure the sites that we design get people to the thing content they want, quickly and easily.
- example of poor main organization/labelling – see slides
We make sure by testing.
Two designers, two approaches
overview text hereHow test-driven site design puts us at less risk than “genius” design
Good IA starts with an effective site tree
overview text hereGetting users to the right spot the first time, with a safety net just in case
Why search is not enough
- overview text here
Browsing headings is still crucial to our users finding the right content