While the vast majority of tree testing is done online using dedicated tree-testing software, we can also test on paper (the original medium) or by using alternative (usually free) methods.
Testing online with commercial tools
As tree testing has matured as a recognized IA technique, online tools have sprung up to meet demand. All of these tools advantages over doing a tree test manually, such as providing:
- Unmoderated testing
People only need a web browser to participate - anywhere and any time, without us having to be present. - Flexible testing options
As the test administrator, we can customize how the test is run. - Automated analysis
The software records the participants' actions, and helps us analyze the results.
Here's a list of the commercials tools we know of (listed alphabetically), with some basic information on each.
Product | Owner | Starting at... | Summary |
---|---|---|---|
Steffen Schilb | Introduced in 2008, but discontinued in 2014. | ||
Treejack | Optimal Workshop | $109/month | Introduced in 2008 as a companion to the OptimalSort card-sorting tool. |
UserZoom tree-testing module | UserZoom | $19,000/year | Aimed at larger enterprises, the UserZoom suite of tools includes tree testing. |
Testing with paper cards
For pointers on running a tree test using index cards (the original method), see Tree testing on paper in Chapter 15.
Other tools
- folder clicking, Dreamweaver site maps, etc. - see B&A article comments, archived emails, etc.
Next: Where will we test?