"Even the coolest feature or the most compelling content is useless if people can’t find it." - Jakob Nielsen
When you’re designing a website, nothing happens in a vacuum. Every facet of design – research, IA, interaction design, visual design, content strategy - tends to affect everything else.
So it’s important to know where Information Architecture (in general) and tree testing (in particular) fit into the design process.
How does IA fit into design?
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The research phase
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The design phase
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Putting it all together
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Comparing to other IA methods
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Chapter 3 - key points
Next: Chapter 4: Planning a tree test