"Even the coolest feature or the most compelling content is useless if people can’t find it." - Jakob Nielsen
When you’re designing a website, nothing happens in a vacuum. Every facet of design – research, IA, interaction design, visual design, content strategy - tends to affect everything else.
So it’s important to know where Information Architecture (in general) and tree testing (in particular) fit into the design process.
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How does IA fit into design?
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The research phase
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The design phase
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Putting it all together
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Comparing to other IA methods
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Chapter 3 - key points
Next: Chapter 4: Planning a tree test