“I've never been lost, but I was mighty turned around for three days once.” ― Daniel Boone
Few things are as frustrating as not being able to find something, especially when
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we know it’s there.
As
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website
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creators,
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we put a lot of effort into
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our content, but it all comes to naught if
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our users can’t locate what they’re looking for.
Everyone has visited sites that were poorly organized, and that wasted their time as a result. Suppose we need some help from this bus website - should we visit the Questions section or the FAQ? And just what does that mysterious Information tab offer?
When other sites are just a click away, we need to make sure the sites that we design get people to the
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content they want, quickly and easily.
- example of poor main organization/labelling – see slides
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We make sure by testing.
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How test-driven site design puts us at less risk than “genius” design
Good IA starts with an effective site tree
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Getting users to the right spot the first time, with a safety net just in case
- overview text here
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Browsing headings is still crucial to our users finding the right content
Key points
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