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  • "When you come to a fork in the road, take it." - Yogi Berra

 

Once you’ve constructed one or more trees to test, and come up with a list of the tasks you’d like your users to try, take time to pause and congratulate yourself – most of the heavy lifting is done.

Now you need to turn this raw material into an actual test that you can run with users. Luckily, the tools now available make this a fairly straightforward process, as well as offering a raft of handy options to tailor the test to your needs.

In this chapter, we’ll cover how to get your test set up, and which of those options you should choose when.

  • redirect URL (for returning to a participant pane, or chaining studies together)
  • rethink the order of topics
  • check other tools for more setup tasks



Naming your test

Tips to make your tests easy to identify later

Disguising the test address

Avoid giving away the grouping method and client

Selecting languages

For the prompts and controls shown by the tool

Password-protecting your test

If you need to keep the study private

Setting closing rules

Finishing manually, by # of participants, or by date

Setting up the tree and tasks

Pointers to Chapters 6 and 7

Writing supporting text

Welcome message, instructions, thanks message, and T&C

Adding survey questions

For screening, splitting results, research, comments, etc.

Choosing a visual design

Setting the logo and color scheme

Providing a support contact

For participants' questions, concerns, or suggestions

Alerting your organization about the study

In case customers contact them about it

Setting up a paper test

  •  overview text here

 Key points

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